Signs Are An Essential Part of Marketing Your Business I’m a huge believer in having signs on your vehicle to market your alpaca business. While you are driving around town people see you. They stop at red lights. They get bored. They look around. Most people have never heard of an alpaca. They’ve never seen [...]
Alpaca Nation recently sent it’s customers an email. In it, they let customers know that they appreciate their participation in their customer satisfaction surveys and that they will be making some changes based on the feedback they received. They report that they will be upgrading with larger photos, lineage reporting, and show results in the [...]
This is a great video clip from Kelly Olexa. She’s a smart cookie with lots of great info to share. She really nails it when she talks about people talking AT you rather than connecting WITH you. When you are participating in Social Media, Listen first. Then Engage. Sales and Marketing is more and more [...]
Blackberries aren’t black to start with. Or sweet for that matter. In fact, blackberries start out quite green. And quite sour. Then they turn reddish. And then black. And that’s when the birds start to eat the blackberries. ======================================== Which brings us to the most interesting part of consumption. ======================================== And how a blackberry can [...]
BE ENTHUSIASTIC! Selling is a process where you transfer your enthusiasm for a product to your Buyer. If you aren’t enthusiastic about it, no one else will be either. Nobody wants to buy anything from Eeyore. When you meet with visitors to your farm, when you tell people in your community about alpacas, bring a [...]
In this down economy, when people are holding on tightly to their cash, it is easy for those of us in sales to become discouraged. Here are some ways, inspired by Bill Rice, to stay motivated. Expect to Succeed. What you expect is what you get. Set high goals, and meet them. A positive attitude [...]
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